Window.location.href and window.open() methods in JavaScript

javascript

window-location-href

window-open-methods

browser-history

byAlex Kataev·Mar 14, 2025

// Redirect to another page (or universe)
window.location.href = 'https://www.example.com';

// Open a new tab (because who isn't multi-tasking?)
window.open('https://www.example.com');

Using window.location.href, we're teleporting right to a new URL in the existing window, while window.open() nonchalantly contrives a new window or tab, saving us an unnecessary departure from current affairs.

Detailed dive into functionality

Impact on browser history

Updating window.location.href is perceived by browsers as a classic navigation activity. Consequently, a new entry is drafted into the browser's historical chronicles. Alternatively, when window.open() summons a new window, we leave no fingerprints — the history remains unchanged.

Powers of the `window.location` object

The window.location object isn't just a one trick pony. Besides catering redirects, it sports valuable information about the current URL such as hostname, pathname, search mentions, and hash values, forming an integral source for dynamically loading content and analytics.

The pop-up blockers conundrum

Prudence is necessary when handling window.open(), as it may inadvertently trigger pop-up blockers installed by users for an uncluttered browsing experience. Ensuring ethical design practices while employing this functionality will ensure a safer virtual neighbourhood.

Unleashing customizability for enhanced UX

Customizability is one of the trump cards window.open() holds. It facilitates intricate control over the appearance and functionalities of the newly formed window or tab, which can significantly influence the user's journey.

Practical applications and user experience insights

When window.location.href takes center stage

Direct redirection? window.location.href's got your back! For a continuous and smooth journey through your website — say, taking the user to a thank you page post form submission or a dashboard following login — this method is your knight in shining armor.

When window.open() is the hero

window.open() comes to the rescue for auxiliary material like help manuals, interactive chats, or external resources, without disrupting the user's current session. It's a win-win solution providing additional context or assistance in a non-disturbing manner.

Elevating your web applications

Embrace these methods to significantly enhance the functionality of your web applications. For instance, window.open() could be deployed to build a robust multi-window web application, allowing users to drag content between windows or screens, translating to a more immersive UX.

explain-codes / Javascript / Window.location.href and window.open() methods in JavaScript

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